Announcing Optical Success Academy’s ALL NEW

Build A Better Business Conference

March 11-13, 2023, Orlando

Attend In Person or Virtually!

The One Conference For Independent Practice Owners You Just Can’t Miss That Will Set You On The Right Track To ‘Build A Better Business’ In 2023!

Are You Ready To Dramatically Increase Your Optical Sales? – You’ll Discover Why Eyewear Is Your Big Opportunity For New Levels Of Profitable Growth And Conor Heaney Will Show You How To Make It Happen This Year!

Want To Attract More High-Quality Patients And Stop Being A Slave To Vision Plans And Insurances?

Revealed: How To Avoid Losing Eyewear Sales To The Big Box Retailers, Warby Parker, And Other Online Competitors Even In A Tough Economy

Are Some Of Your Staff Struggling And Not Performing As They Should Be - and It’s Driving You Crazy And Creating Real Problems In Your Practice?

Are You An Excellent Optometrist But Sick And Tired Of Not Making The Money You Deserve And That You Could Be Making From Your Practice?

Discover How Independent Practices Are Taking Back CONTROL Of Their Practices And Building Greater Wealth–While Better Serving More Ideal Clients!


Dr. Michael Ottati, California

"Our collections are up by over 17%, at an all-time high of over $1.7M, exceeding our last record by $250k. Working with OSA and Conor has been great and allowed us to flourish in difficult times."


Do You Want To Achieve Success In Every Sense Of The Word? To see patients only as much as you want to; attract the right patients to your practice; achieve your income and profit goals; and have the work-life balance you truly desire–without constantly being worried, stressed-out and burnt-out because of your business?

Want To Add New And More Profitable Lines Of Eyewear But Don’t Know Which Ones And How? This will finally put an end to losing sales from patientsbuying the same frames online for ridiculously low prices you can’t match.

Are You Worried About The Recession This Year And Want To Know How Your Practice Will Continue To Grow In The New Economy?

Discover The Simple & Highly Effective WayTo Train Your Team so they take ownership of their roles, act as if they own the business, and basically run the practice for you. This is what gives you back your freedom and autonomy.

The Big Secret (Hidden In Plain Sight) That Allows ConorTo Have A 7-Figure Per Year Practice While Only Working In The Office One Day A Week

Why You Need Multiple Ways To Attract Patients - and how it doesn’t need to be time-consuming when you have Conor’s unique system in place. You’ll leave Orlando with this plan ready to go.


Dr. Susan Elizondo, Austin, Texas

"I was up 30% the first year in Optical Success Academy. And I am currently up 30% in revenue this year too. And that's having dropped 8 insurances. Our revenue per patient has doubled since we've joined OSA."


Here’s Just Some of What You’ll Learn at This Unique Conference:

  • Conor Will Reveal 9 Profits Secrets - That Most Independent Optometrists Will Never Know - That Will Increase Your Profits This Year And Fast


  • Conor Will Unveil The Only Competitive Advantage That Will Work For Independent Practices In The New Economy And Two Common Strategies You Likely Are Using That Will Cost You Dearly If You Don’t Adapt.
  • You And Your Staff Will Learn What Is Truly Possible In Terms Of Growth, Systems, And New Ways To Operate Your Practice ThatYou Never Realized Were Possible For You.


  • How To Stop Spending Your Life In The Exam Room And Build A Practice That Runs Itself – The Practice Owners Who Do This Are Dramatically Wealthier And Happier Than Their Peers


  • Some straight talk about taking back control of your practice, and doing business on your terms. Finally, you’ll be emboldened to say no to insurance companies and frame companies who bully you and decimate your profit margin


  • The Marketing Method Conor Uses That Will Bring You AReliable,Predictable, Steady Flow Of Ideal Patients. If You’ve Had Enough OfTheUphill Battle Of Dealing With The Wrong Type Of Patients, There Is A Better Way

  • Is Your Capture Rate Frustratingly Low? Are You Readily To Dramatically Increase Optical Sales? Learn The Proven System Conor Has Used For Years To Double, Triple And Quadruple Eyewear Sales For His Clients


  • Some Straight Talk You Need To Hear About Taking Back Control Of Your Practice And Doing Business On Your Terms. Finally, You’ll Be Emboldened To Say No To Insurance Companies, Frame Companies Or Any Vendor Who Tries To Bully You And Wipe Out Your Profits
  • Four Key Numbers You Must Pay Attention ToThat Are Guaranteed To Improve Your Decision Making And Your Bottom LineThis Year

  • The Little-Known Pricing Mistake That You’re Probably Making That Is Costing You At Least $100,000 A Year. This Alone Will Be Worth 10X Your Investment To Attend This Unique Event
  • Conor’s New Break Through Strategies For Maximizing Capture Rate And Conversion Rates – Both In The Exam Room And In The Dispensary - That Will Make Your Practice More Efficient Than Ever And Stop Letting Sales Opportunities Slip ThroughYour Fingers
  • And much more!

Kaleena Ma, New York City

"Other’s programs don't have the optical focus. They don't talk about optical in the way that Conor does. And optical in our day and age is different and it's challenging. Conor is fantastic because he gives one-on-one support and I really appreciate all the practical guidance and information he sends weekly to us."


Featured Speakers

If you lack a proven plan for profitable growth in a tough economy, then this event will give it to you…

Conor Heaney 

Founder of OSA, optometrist and owner of Jones And Co. Styling Opticians – where he refined a unique approach to optical retail, with industry-leading results for average eyewear sale value and revenue for an independent practice – everything Conor will share with you comes from his real world experience of doing it in his own practice.


Conor’s all-new presentations will cover creating competitive advantage, using pricing power, increasing your profitability, doing business on your terms and taking control of YOUR practice, how to build a practice that runs itself and much more.

Andrew Lock 

One of the world’s foremost Disney experts, Andrew Lock is the author of the best-selling marketing book “Walt Disney’s Way”. A sought-after speaker on the subject of marketing, Andrew has shared the stage with Richard Branson, Seth Godin, Tony Robbins, Brian Tracey, Mark Victor Hansen and many more.

Andrew will show you how you can build a better business by modeling proven strategies from Disney, around sales, marketing, customer service, employee management, and more.

Tim Benson 

Tim Benson is a successful entrepreneur, online marketing expert, and CEO of Net Score who help businesses position themselves as the authority in their market.

Tim will reveal how to grow your practice using digital marketing techniques such as: How to make your marketing money work for you (using proven ROI strategies), Key ways to outrank your competition on Google (and improve your local presence), Social media strategies to convert new patients (at lower costs) and more.

Kathryn Heptonstall

Senior dispensing optician and practice manager at Conor’s practice, Kathryn is a true expert when it comes to wowing your clients with eyewear. Kathryn has led the team at Jones And Co. to almost $2 million in optical revenue in the last 12 months so if you’re interesting in making optical a much bigger part of YOUR practice you must not miss these sessions with Kathryn.

You will learn the very latest and most up to the minute techniques and strategies that Jones And Co. are using to create record growth in challenging times.

Ready to Build A Better Business?

This Is The One Conference For Independent Practice Owners You Just Can’t Miss That Will Set You On The Right Track To ‘Build A Better Business’ In 2023! You Wont Hear These Strategies And Practice Building Information Anywhere Else!

March 11-13, 2023, Orlando

What Others Are Saying About
Optical Success Academy 

Dr. Michael Ottati, California

"Our collections are up by over 17%, at an all-time high of over $1.7M, exceeding our last record by $250k. Working with OSA and Conor has been great and allowed us to flourish in difficult times."

Dr. Brittany Graber, Madison, Wisconsin

"We’ve never had this level of growth before!"

Dr. Marcus Page, New Braunfels, Texas

"If you're feeling tired and you're seeing a massive amount of patients, but you're not hitting your goals, OSA really helps you to get more out of your practice while actually working less time in the practice."

Kaleena Ma, New York City

"Other’s programs don't have the optical focus. They don't talk about optical in the way that Conor does. And optical in our day and age is different and it's challenging. Conor is fantastic because he gives one-on-one support and I really appreciate all the practical guidance and information he sends weekly to us."


Dr. Lien Griffin, Fort Worth, Texas

"What I love about OSA is that you just don't hear ideas. You hear how to implement them. I have three other consultants, but none of them give me what OSA gives me - a guideline and one, two, three, how to implement. And that is what I need. OSA is just amazing!"

Alexia Vaughan, Homewood, Alabama

"Most events I attend are optometry related and medical focused. Unlike the others, OSA is about optical, marketing, leadership and making the practice more profitable. I needed help with all this and OSA makes me feel excited about growing my practice."

Ready to Build A Better Business?


This Is The One Conference For Independent Practice Owners You Just Can’t Miss That Will Set You On The Right Track To ‘Build A Better Business’ In 2023! You Wont Hear These Strategies And Practice Building Information Anywhere Else!

March 11-13, 2023, Orlando

Don't Miss Out On This One Of A Kind Event! This Offer Expires On February 17th!

This is the ONLY conference that has been held that is 100% for owners of independent optometry and optical practices and run by a successful owner who practices what he preaches. This is the only conference that takes you inside and behind the scenes of a unique, thriving independent practice. There is no other conference like it. 

This is MORE than a conference and is a full blown “experience” with an exclusive dining experience, networking lunches and surprises and extras that will make it the most valuable event you have attended in years.

After February 17th, not only could you miss out on as great discount saving $300, you could be locked out entirely from the conference and have to wait until 2024 to attend an Optical Success Academy event! 

An OPTICAL SUCCESS ACADEMY PROGRAM

Questions? Call us on tel:
(346) 299 1936

Optical Success Academy
179 South Lake Drive
Suite 90, PMB 333
Lexington, SC 29073